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Buying LandSelling Land

Take Your Listing to the Next Level with Land Tour 360® and a Matterport 3D Virtual Tour

November 14, 2019

Take Your Listing to the Next Level with Land Tour 360® and a Matterport 3D Virtual Tour

As the land real estate industry continues to evolve, it’s essential to keep up with the ever-changing and nonstop growth of it all.

As a seller, you’ll want to make sure you’re using all of the top technology tools available to market your property online. You’ll also want to use tools that will get you to the closing process a lot sooner. Adding Land Tour 360® and a Matterport 3D virtual tour to your listing can do this. And using the two together can take your listing to a completely different level that gives potential buyers a complete, easy, and innovative touring experience.

Matterport 3D Virtual Tours

The ability to tour the entire interior of a home is easily available with this technology. Matterport, a 3D media technology company, offers a 3D platform consisting of the Matterport Pro 3D Camera, Matterport’s cloud services and the Matterport Web Player. The coolest part of the platform is the camera, which scans a home’s interior, stitches all of the images together and creates a virtual tour of the home! Travel through all the rooms in the home from your phone or computer and experience it all with this technology.

Land Tour 360®

If you haven’t already heard about Land Tour 360®, you’ll want to make sure you have. Land Tour 360® is our proprietary technology that allows individuals to tour a property without ever having to step foot on it! Explore the entire property by moving around a 360-degree aerial image of the tract that includes boundaries, as well as pictures and videos taken on the tract that reveal vegetation, bodies of water and even wildlife! As we like to say, “it’s the new way to tour land!”

These two tools work together even better on listings that have a home, cabin, or any large building on the property! Once you have the Land Tour 360® technology on your listing, you can include a Matterport 3D virtual tour of a home as a Point of Interest (POI). Anyone looking at the aerial tour of your property online will be able to click on the dark yellow 3D icon to open up the Matterport 3D and start touring the home.

Edward Weathers, a South Carolina Land Broker with NLR, shared his thoughts on using the two together:

“Like the Land Tour 360®, Matterport revolutionizes the way buyers are touring properties online. The combination of these two technology tools creates an experience that is unlike any other in the land industry.”

See how these two tools work together in this northeast Georgia property below.

Tour the property first!

Then, take a full tour of the home!

Ready to set your listing up for maximum selling potential with our Land Tour 360® and a Matterport 3D virtual tour? Contact one of our land professionals in your area!

About the Author
National Land Realty specializes in farm, ranch, recreational, timber, country estates, and commercial development properties. We’ve created the world’s best way to buy, sell, lease, and experience land. One seamless hub of knowledge, unprecedented data, and game-changing technology— accessible from anywhere. Our agents offer local expertise, with the support of a national network.