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Buying Land

Strategies for Discovering Undervalued Land

October 20, 2023

In the world of real estate investment, the true art lies in uncovering those hidden gems, the undervalued properties with untapped potential. Most people have heard the phrase, “Money is made when you buy, not when you sell,” and I have witnessed that to be true on a few occasions already. Numerous people have asked me to call them when “land is cheap,” but they really need to be looking for land that is undervalued

For anyone looking to make their mark in the land market, this skill can be the key to unlocking remarkable returns. As a real estate agent specializing in land sales, I’ve honed the craft of finding these hidden treasures. In this article, I’ll unveil some of the strategies that have consistently led to the discovery of those “cheap” land parcels.

Understanding Undervalued Land

It’s essential to comprehend what constitutes an undervalued land parcel. These are properties that, for various reasons, are priced below their true market worth. These reasons could range from outdated listings to misconceptions about the land’s potential. Identifying these opportunities requires a keen eye, market knowledge, and an understanding of the unique factors influencing land values.

Deep-Dive Due Diligence

This is the simplest approach that anyone can take when looking for undervalued land, but rarely will anyone take the time to do it. The foundation of uncovering undervalued land lies in thorough due diligence. This involves an examination of property records, zoning regulations, past sales data, and sifting through the numerous listing sites that a “For Sale by Owner” property could be advertised on: Facebook Marketplace, Zillow, Craigslist, etc. 

After that, it’s about digging beneath the surface to unearth hidden details that may influence the land’s true value. This meticulous approach is a cornerstone of my strategy, ensuring that no stone is left unturned in the pursuit of hidden gems.

Identifying Potential for Transformation

Undervalued land parcels often possess untapped potential that may not be immediately evident. This could be due to a lack of property “upkeep,” residential developments in the vicinity, or shifts in market demand such as the increase in demand for hunting property over the past few years. The ability to see beyond the present state can help to identify undervalued parcels that hold the promise of transformation and increased value.

Creative Financing and Negotiation

In the world of real estate, finding the right property is just the beginning. The real magic happens in negotiations and creative financing. I’ve learned negotiation techniques that are tailored to the intricacies of land transactions, ensuring my clients secure the best deals. Additionally, Land Professionals understand the many available financing options, enabling us to help structure deals that maximize returns for investors.

How We Can Help

As real estate agents specializing in land acquisitions, our mission is to empower clients to make informed decisions and capitalize on opportunities others might overlook. We bring a blend of market knowledge, due diligence expertise, and a knack for uncovering hidden potential in every transaction. Whether you’re a seasoned investor or a newcomer to the land market, our experience is your asset in the pursuit of undervalued land parcels.

Unveiling hidden gems in the land market is both an art and a science. It requires a combination of market insights, due diligence, and a knack for seeing potential where others might not. As a land real estate agent, I’ve made it my mission to master my craft, ensuring my clients have access to the most promising land parcels and giving them the most “bang for their buck.” Together, we can turn hidden potential into tangible profits in the dynamic world of land investment.

About the Author
Dillon Smith, a fifth-generation farmer from Kingfisher, Oklahoma is an expert in rural land real estate, specializing in farms, ranches, and hunting properties across Northwest and Central Oklahoma. As an experienced Oklahoma real estate agent, Dillon combines a deep understanding of land for sale in Oklahoma with a passion for wildlife and the outdoors. Raised on his family’s farm in Kingfisher County, Dillon learned the importance of hard work and stewardship while operating farm equipment out in the fields and working with livestock. After earning his degree from the University of Oklahoma, Dillon transitioned into the land industry as the Director of Marketing for a local land brokerage. There he used his skills to create effective marketing strategies and helped facilitate the purchase and sale of farmland, rural properties, and vacant land throughout western and central Oklahoma. Whether you’re looking for hunting land for sale or large acreages for agricultural use, Dillon's knowledge and network ensure that he can help his clients throughout the entire buying and selling process. His support doesn’t stop at the closing documents, as Dillon can also assist in setting up utilities on raw undeveloped land. Having lived in Oklahoma his whole life, Dillon is well-versed in the counties of Kingfisher, Logan, Blaine, Canadian, and Garfield and is dedicated to helping his clients find the right land for sale in Oklahoma that suits their needs. He is also an FAA-certified drone pilot and showcases his clients’ properties from high in the sky using Land Tour 360®. An active member of his community, Dillon frequently attends the Emmanuel Lutheran Church in Kingfisher and also supports the Kingfisher Chamber of Commerce. He also participates in local conservation efforts through his local chapter of Ducks Unlimited. Dillon’s passion for hunting whitetail, turkey, and other game birds keeps him busy and connected to the land outside of real estate. In his free time, Dillon can be found hunting, fishing, and spending time with his family. He and his dog, Aubrey, are based out of Kingfisher, OK.